Aimed to be in the Indian Armed Forces, but ended up being a photographer.Either ways… I would have shot someone.
The beauty of my hometown, Himachal Pradesh has always been an huge inspiration for me in my journey as a photographer.
An avid biker, explorer and traveller, I am always inclined towards finding beauty in mundane things.
Photography, for me, started as a passion and soon developed into a full-time profession.
I love to work on things related to advertising, fashion, lifestyle, interiors & food.
I had the privilege of working with different advertising agencies like Mudra, JWT and Fryed and several leading brands.
Swarovski’s first Indian wedding worldwide featured on Harper’s Bazaar magazine was shot by me.
My works have been published in various fashion and lifestyle magazines like Elle, Vogue, Harper’s Bazaar, Condé Nast Singapore, Hello, Hi Living, Southscope, Provoke and Ritz.
Working in this field for several years, I felt the urge to break the stigma attached to beauty, especially the prejudice about a woman’s skin tone. It inspired me to start a campaign called “It’s Not Fair – By Lucky Malhotra.”
Head to the gallery to see more and follow me on social media.